/* THIC Marketing Website — Editorial Advocacy */

:root {
  --cream: #f5f0e8;
  --ink: #0e0c09;
  --gold: #c9a227;
  --steel: #1e3a5f;
  --teal: #00c9a7;
  --mute: #6b6458;
  --rule: rgba(14,12,9,0.12);
  --rule-dark: rgba(245,240,232,0.14);
  --near-black: #0a0908;

  --serif: 'Instrument Serif', 'Playfair Display', Georgia, serif;
  --mono:  'DM Mono', 'Roboto Mono', ui-monospace, Menlo, monospace;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
html, body {
  margin: 0; padding: 0;
  background: var(--cream); color: var(--ink);
  font-family: var(--mono); font-size: 15px; line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

/* Grain overlay on entire page */
body::before {
  content: ""; position: fixed; inset: 0; pointer-events: none; z-index: 1;
  background-image: url("assets/grain.svg");
  opacity: 0.06; mix-blend-mode: multiply;
}

.reveal { opacity: 1; transform: none; }
.reveal.in { opacity: 1; transform: none; }

em { font-style: italic; color: var(--gold); }

/* ============ Nav ============ */
.nav {
  position: fixed; top: 0; left: 0; right: 0; z-index: 50;
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px 48px;
  background: rgba(245,240,232,0.78);
  backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--rule);
}
.nav-lockup { display: flex; align-items: center; gap: 14px; cursor: pointer; text-decoration: none; }
.nav-lockup img { height: 40px; width: 40px; display: block; border-radius: 50%; }
.nav-lockup .wm {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.22em; text-transform: uppercase;
  color: var(--ink); font-weight: 500; line-height: 1.4;
}
.nav-links { display: flex; gap: 36px; }
.nav-links a {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.22em; text-transform: uppercase;
  color: var(--ink); font-weight: 400; text-decoration: none;
  opacity: 0.75; cursor: pointer; transition: opacity 200ms, color 200ms;
}
.nav-links a:hover { opacity: 1; color: var(--gold); }
.nav-cta {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.22em; text-transform: uppercase; font-weight: 500;
  padding: 12px 22px; background: var(--ink); color: var(--cream);
  border: 1px solid var(--ink); cursor: pointer; transition: all 200ms;
}
.nav-cta:hover { background: transparent; color: var(--ink); }

/* ============ Buttons ============ */
.btn {
  display: inline-flex; align-items: center; gap: 10px;
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.22em; text-transform: uppercase; font-weight: 500;
  padding: 14px 26px; border: 1px solid transparent;
  cursor: pointer; text-decoration: none; background: transparent;
  transition: all 200ms; line-height: 1; white-space: nowrap;
}
.btn-primary { background: var(--ink); color: var(--cream); border-color: var(--ink); }
.btn-primary:hover { background: transparent; color: var(--ink); }
.btn-ghost { background: transparent; color: var(--ink); border-color: var(--ink); }
.btn-ghost:hover { background: var(--ink); color: var(--cream); }
.btn-light { background: var(--cream); color: var(--ink); border-color: var(--cream); }
.btn-light:hover { background: transparent; color: var(--cream); border-color: var(--cream); }

/* ============ Hero ============ */
.hero {
  padding: 160px 48px 96px;
  display: grid; grid-template-columns: 1.15fr 0.85fr;
  gap: 64px; align-items: center; min-height: 92vh;
  position: relative;
}
.hero-eyebrow {
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.3em; text-transform: uppercase;
  color: var(--mute); margin-bottom: 40px;
}
.hero-eyebrow::before {
  content: ""; display: inline-block; width: 32px; height: 1px;
  background: var(--gold); vertical-align: middle; margin-right: 14px;
}
.hero-title {
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(56px, 7.2vw, 112px); line-height: 1.12;
  letter-spacing: -0.02em; color: var(--ink);
  margin: 0 0 96px; text-wrap: balance;
}
.hero-title em { font-family: var(--serif); }
.hero-lead {
  font-family: var(--mono); font-size: 14px; line-height: 1.75;
  color: var(--mute); max-width: 520px; margin: 0 0 44px;
}
.hero-ctas { display: flex; gap: 14px; flex-wrap: wrap; }
.hero-figure { position: relative; display: flex; justify-content: center; align-items: center; height: 100%; }
.hero-figure svg { width: 100%; max-width: 460px; height: auto; }
.hero-figure::after {
  content: ""; position: absolute; bottom: 0; left: 0; right: 0; height: 40%;
  background: linear-gradient(to bottom, transparent, var(--cream));
  pointer-events: none;
}

/* ============ Ticker ============ */
.ticker {
  background: var(--near-black); color: var(--gold);
  overflow: hidden;
  border-top: 1px solid rgba(0,0,0,0.4);
  border-bottom: 1px solid rgba(0,0,0,0.4);
  position: relative;
}
/* fade masks at the edges so the loop dissolves instead of hard-cutting */
.ticker::before, .ticker::after {
  content: ""; position: absolute; top: 0; bottom: 0; width: 96px; z-index: 2;
  pointer-events: none;
}
.ticker::before { left: 0;  background: linear-gradient(to right, var(--near-black), transparent); }
.ticker::after  { right: 0; background: linear-gradient(to left,  var(--near-black), transparent); }
.ticker-track {
  display: flex; gap: 56px; align-items: center;
  padding: 20px 0; white-space: nowrap;
  animation: ticker-scroll 28s linear infinite;
  width: max-content;
  will-change: transform;
}
.ticker:hover .ticker-track { animation-play-state: paused; }
.ticker-track .t {
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.32em; text-transform: uppercase;
  color: var(--gold); font-weight: 500; flex-shrink: 0;
}
.ticker-track .s {
  color: var(--gold); opacity: 0.8; font-size: 13px; flex-shrink: 0;
  transform: translateY(-1px);
}
@keyframes ticker-scroll {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}
@media (prefers-reduced-motion: reduce) {
  .ticker-track { animation: none; }
}

/* ============ Mission (dark) ============ */
.mission {
  background: var(--near-black); color: var(--cream);
  padding: 128px 48px; position: relative; overflow: hidden;
}
.mission::before {
  content: ""; position: absolute;
  top: -30%; right: -20%; width: 70%; height: 140%;
  background: radial-gradient(circle, rgba(201,162,39,0.18), transparent 60%);
  pointer-events: none;
}
.mission-inner {
  position: relative; z-index: 2;
  display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: center;
  max-width: 1360px; margin: 0 auto;
}
.mission-stat {
  font-family: var(--serif); font-style: italic; font-weight: 400;
  font-size: clamp(140px, 16vw, 240px); line-height: 0.9;
  color: var(--gold); letter-spacing: -0.03em;
}
.mission-stat .sub {
  display: block; font-family: var(--mono); font-style: normal;
  font-size: 11px; letter-spacing: 0.3em; text-transform: uppercase;
  color: var(--cream); font-weight: 500; margin-top: 24px; opacity: 0.75;
}
.mission-label {
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.3em; text-transform: uppercase;
  color: var(--gold); font-weight: 500; margin-bottom: 32px;
}
.mission-label::before {
  content: ""; display: inline-block; width: 32px; height: 1px;
  background: var(--gold); vertical-align: middle; margin-right: 14px;
}
.mission h2 {
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(40px, 4.8vw, 68px); line-height: 1.05;
  letter-spacing: -0.02em; color: var(--cream); margin: 0 0 28px;
}
.mission p {
  font-family: var(--mono); font-size: 14px; line-height: 1.8;
  color: rgba(245,240,232,0.72); margin: 0 0 20px; max-width: 520px;
}

/* ============ Priorities ============ */
.priorities { padding: 128px 48px; }
.sec-head { max-width: 960px; margin: 0 auto 72px; }
.sec-head .label {
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.3em; text-transform: uppercase;
  color: var(--mute); margin-bottom: 24px;
}
.sec-head .label::before {
  content: ""; display: inline-block; width: 32px; height: 1px;
  background: var(--gold); vertical-align: middle; margin-right: 14px;
}
.sec-head h2 {
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(40px, 5.2vw, 76px); line-height: 1.02;
  letter-spacing: -0.02em; color: var(--ink); margin: 0;
  text-wrap: balance;
}
.plist { list-style: none; padding: 0; margin: 0; max-width: 1200px; margin: 0 auto; }
.plist li {
  display: grid; grid-template-columns: 96px 1.2fr 1fr auto;
  gap: 40px; align-items: baseline;
  padding: 36px 24px;
  border-top: 1px solid var(--rule);
  cursor: pointer;
  transition: background 240ms ease-out, padding 240ms ease-out;
}
.plist li:last-child { border-bottom: 1px solid var(--rule); }
.plist li:hover { background: rgba(201,162,39,0.06); padding-left: 32px; }
.plist .num {
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.24em; color: var(--mute); font-weight: 400;
}
.plist .t {
  font-family: var(--serif); font-size: clamp(28px, 3vw, 40px);
  line-height: 1.1; color: var(--ink); letter-spacing: -0.01em; font-weight: 400;
}
.plist .d {
  font-family: var(--mono); font-size: 13px; line-height: 1.7;
  color: var(--mute);
}
.plist .arr {
  font-family: var(--serif); font-size: 24px; color: var(--ink);
  transition: transform 200ms, color 200ms;
}
.plist li:hover .arr { transform: translateX(6px); color: var(--gold); }

/* ============ Quote break ============ */
.qbreak {
  background: var(--steel); color: var(--cream);
  padding: 160px 48px; position: relative; overflow: hidden; text-align: center;
}
.qbreak .big-quote {
  position: absolute; top: -40px; left: 6%;
  font-family: var(--serif); font-style: italic;
  font-size: 420px; line-height: 1; color: rgba(245,240,232,0.06);
  pointer-events: none; user-select: none;
}
.qbreak blockquote {
  position: relative; z-index: 2;
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(32px, 4.4vw, 64px); line-height: 1.2;
  color: var(--cream); margin: 0 auto 40px; max-width: 1060px;
  text-wrap: balance; letter-spacing: -0.01em;
}
.qbreak blockquote em { color: var(--gold); font-style: italic; }
.qbreak cite {
  position: relative; z-index: 2;
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.3em; text-transform: uppercase;
  color: rgba(245,240,232,0.6); font-style: normal;
}

/* ============ About ============ */
.about {
  padding: 128px 48px;
  display: grid; grid-template-columns: 0.9fr 1.1fr; gap: 80px;
  align-items: center; max-width: 1400px; margin: 0 auto;
}
.about-fig { display: flex; justify-content: center; }
.about-fig svg { width: 100%; max-width: 460px; height: auto; }
.about-body .label {
  font-family: var(--mono); font-size: 11px;
  letter-spacing: 0.3em; text-transform: uppercase;
  color: var(--mute); margin-bottom: 24px;
}
.about-body .label::before {
  content: ""; display: inline-block; width: 32px; height: 1px;
  background: var(--gold); vertical-align: middle; margin-right: 14px;
}
.about-body h2 {
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(36px, 4.4vw, 64px); line-height: 1.05;
  letter-spacing: -0.02em; color: var(--ink); margin: 0 0 32px;
  text-wrap: balance;
}
.about-body p {
  font-family: var(--mono); font-size: 14px; line-height: 1.8;
  color: var(--mute); margin: 0 0 20px; max-width: 540px;
}
.about-body .btn { margin-top: 20px; }

/* ============ Join (email capture) ============ */
.join {
  padding: 128px 48px; text-align: center;
  border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule);
  background: var(--cream);
}
.join h2 {
  font-family: var(--serif); font-weight: 400;
  font-size: clamp(44px, 6vw, 88px); line-height: 1.02;
  letter-spacing: -0.02em; color: var(--ink); margin: 14px auto 28px;
  max-width: 960px; text-wrap: balance;
}
.join p {
  font-family: var(--mono); font-size: 14px; line-height: 1.7;
  color: var(--mute); max-width: 560px; margin: 0 auto 40px;
}
.join-form {
  display: flex; gap: 12px; max-width: 520px; margin: 0 auto;
  border: 1px solid var(--ink); padding: 6px 6px 6px 18px;
}
.join-form input {
  flex: 1; background: transparent; border: 0; outline: none;
  font-family: var(--mono); font-size: 13px; color: var(--ink);
  padding: 12px 0;
}
.join-form input::placeholder { color: var(--mute); }
.join-form button {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.22em; text-transform: uppercase; font-weight: 500;
  background: var(--ink); color: var(--cream); border: 0;
  padding: 14px 22px; cursor: pointer; transition: background 200ms;
}
.join-form button:hover { background: var(--gold); color: var(--ink); }

/* ============ Footer ============ */
.foot {
  background: var(--near-black); color: rgba(245,240,232,0.72);
  padding: 64px 48px 36px;
  display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 48px; align-items: start;
}
.foot .col { font-family: var(--mono); font-size: 10px; letter-spacing: 0.22em; text-transform: uppercase; }
.foot .col.left img { width: 36px; height: 36px; border-radius: 50%; margin-bottom: 14px; }
.foot .col.left .m { color: var(--cream); margin-bottom: 6px; }
.foot .col.center { display: flex; flex-direction: column; align-items: center; gap: 12px; }
.foot .col.center a { color: rgba(245,240,232,0.72); text-decoration: none; transition: color 200ms; cursor: pointer; }
.foot .col.center a:hover { color: var(--gold); }
.foot .col.right { text-align: right; font-style: italic; font-family: var(--serif); font-size: 16px; letter-spacing: 0; text-transform: none; color: rgba(245,240,232,0.7); line-height: 1.5; }
.foot .col.right em { color: var(--gold); }

/* ============ Modal ============ */
.modal-scrim {
  position: fixed; inset: 0; background: rgba(10,9,8,0.82);
  display: flex; align-items: center; justify-content: center; z-index: 200;
  backdrop-filter: blur(6px);
}
.modal {
  background: var(--cream); color: var(--ink); padding: 48px;
  max-width: 520px; width: 90%; border: 1px solid var(--rule);
  box-shadow: 0 20px 60px rgba(0,0,0,0.35); position: relative;
}
.modal h2 {
  font-family: var(--serif); font-weight: 400;
  font-size: 40px; letter-spacing: -0.015em; margin: 10px 0 24px;
}
.modal h2 em { color: var(--gold); font-style: italic; }
.modal .x {
  position: absolute; top: 14px; right: 18px;
  background: transparent; border: 0; font-size: 28px;
  color: var(--ink); cursor: pointer; line-height: 1; font-family: var(--serif);
}
.modal .label {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.24em; text-transform: uppercase; color: var(--mute); font-weight: 500;
}
.modal .field { display: flex; flex-direction: column; gap: 8px; margin-bottom: 22px; }
.modal label {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.24em; text-transform: uppercase; color: var(--mute); font-weight: 500;
}
.modal input, .modal select {
  font-family: var(--mono); font-size: 14px; color: var(--ink);
  background: transparent; border: 0;
  border-bottom: 1px solid var(--ink); padding: 8px 0;
  outline: none; border-radius: 0;
}
.modal .sent { font-family: var(--serif); font-style: italic; font-size: 22px; line-height: 1.4; color: var(--ink); }
.modal .sent em { color: var(--gold); }

/* ============ Responsive ============ */
@media (max-width: 960px) {
  .hero { grid-template-columns: 1fr; padding-top: 120px; }
  .hero-figure { order: -1; }
  .mission-inner { grid-template-columns: 1fr; gap: 48px; }
  .about { grid-template-columns: 1fr; }
  .plist li { grid-template-columns: 60px 1fr; gap: 20px; }
  .plist .d, .plist .arr { grid-column: 2; }
  .foot { grid-template-columns: 1fr; gap: 28px; }
  .foot .col.center, .foot .col.right { text-align: left; align-items: flex-start; }
  .nav-links { display: none; }
}